The Department of Food Technology again successfully hosted the New Food Product Launch at the Bellville campus on 25 November 2009.
Both final year and BTech students participated in the event by showcasing what they have been working on for the past six months.
Since July 2009, the students have been developing their new products. Their work has covered a range of aspects, including food production, sensory evaluation, chemistry, microbiology, labeling, packaging, food safety and costs.
The first part of the programme involved a session where students’ products were assessed by industry assessors, who later allocated marks to their work.
The assessment took place in the afternoon, prior to the second part of the event that took off in the evening.
The new food product launch is an annual event for the department, but according to Joseline Felix-Minnaar, a Food Chemistry lecturer, every year, the event keeps on getting better.
The students were divided into 14 groups. The new products comprised the following: Goji berry drinking yoghurt, Savoury muffin premix, Energy³ crunch, Seafood pasta, Sorghum-based shake, Fruit and nut sandwich snack bar and Flavoured energy drink cubes.
Other products included Carob-coated fruit-flavoured jellies, Sorghum-based pasta with sauce, High energy smoothie, Soy-based jelly layered with muesli, Beetroot soup on the go, Peanut and apricot microwave muffin premix and a Fruit-based energy drink.
The students were required to develop products that can serve as a nutritious meal or snack that provides sustained energy for people leading active lifestyles.
DVC: Research, Technology Innovation and Partnerships Dr Chris Nhlapo welcomed the guests which included representatives from the industry.
Dr Nhlapo said: “As a country, we have made constructive strides in support of research and innovation in line with the best in the world.
“As CPUT, we have recently interrogated our strategic plan and direction in order to reposition and ground ourselves in our context if we aspire to be a blue chip organisation. We aspire to be the hot bed of innovation and fully address the three arenas of innovation competence, which include leadership, education and application.”
The programme also involved public judging and voting. Attendees were required to go around food stalls to taste and they later voted for the product that they thought was best done.
Dr Helgo Schomer, an ex-lecturer at the University of Cape Town, a psychologist and a radio personality was a guest speaker.
Dr Schomer highlighted things that make people want to eat more.
“Smoking will kill your brain cells, while eating your breakfast every day is the best. Eating good food, having a good sleep, maintaining the correct weight and laughing as often as possible are the best principles in life,” he said.
The students were later awarded with prizes ranging from R2000 to R3000. Sorgo pocketed R3000 for the most potential product in terms of marketability, while Soylicious walked away with the R2500 prize for the packaging most fit for purpose.
Energy³ was awarded a R2000 prize for coming up with the most innovative product.
The best product in terms of marketability, innovation and technical level R2500 prize went to Energy³ and Peanut Power Muffin. At the same time, Soylicious and Peanut Power Muffin were voted as the most popular products from the consumer’s point of view.
According to Dr Maricel Keyser, a Food Microbiology lecturer, putting together the event was a great exercise for them.
“As a department, we worked well together. It was really a team effort,” she said.
By Andiswa Dantile
Written by CPUT News
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.