Dr Pieter Steenkamp wins Men of Valour Award
WINNER: Dr Pieter Steenkamp
Thursday, 23 April 2026
Senior Lecturer in the Marketing Department, Dr Pieter Steenkamp, has been honoured with a 2026 Men of Valour Award.
The awards honour extraordinary men who strongly inculcate leadership, remarkable service, and have created a lasting impact.
Steenkamp was recognised for his contribution to education and community brand-building programmes and engagements.
“To receive the Men of Valour award with others that are referred to as 'progressive thinkers and those uplifting communities' is both humbling and inspiring. We just do what we do and when it is acknowledged it is nice.”
His work focuses on bridging theory and practice - taking academic knowledge into communities while integrating real-world industry insight into the classroom. Over the course of his 20-year career, he has facilitated more than 300 community-based service-learning projects, with the aim of empowering both students and the communities they engage with.
In his acceptance remarks, Steenkamp reflected on the central role of education in societal transformation:
“Like Nelson Mandela, I have always believed that education is one of the most powerful ways to improve lives. This award is not just a recognition of individual effort, but of the many students, colleagues, partners, institutional support and communities I have had the privilege to learn from and serve.”
Written by Ilse Fredericks
Email: Frederickskennediji@cput.ac.za
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